Fundraise-ready support for Noida founders chasing NCR capital















Uttar Pradesh has attracted over $8.6 Bn in startup funding since 2014, growing at roughly 14% CAGR (Inc42 UP Startup Ecosystem Report 2025), and Noida is the state's dominant funding hub. As part of Delhi-NCR, the region raised about $2.3 Bn across 253 rounds in 2024, with Noida cited at around 12% of NCR funding. The city anchors large EdTech, HealthTech/Enterprise-AI and FinTech rounds: PhysicsWallah, Innovaccer and Pine Labs alone account for billions in cumulative capital. But 2025 brought a sharp correction, with Noida EdTech equity down roughly 99.7% and FinTech down about 95% YoY (Tracxn, Nov 2025), so investors are funding fewer companies and scrutinising each one far harder. Capital is real here, but it favours the prepared.
Funding activity: Noida leads Uttar Pradesh with 3,418 startups, ahead of Lucknow (1,789), Ghaziabad (1,582) and Kanpur (586), per the Inc42 UP Report 2025. Noida AI startups alone have raised roughly $866M cumulatively (Tracxn), and Innovaccer's total funding stands at about $650.6M. UP has drawn over $8.6 Bn since 2014, with Noida the single largest concentration of both startups and capital in the state.
DPIIT-recognised startups: Uttar Pradesh hosts 14,000-16,000+ DPIIT-recognised startups, India's 4th-5th largest state ecosystem (Inc42 UP Report 2025, PIB). Noida leads UP with ~3,418.. Noida unicorns: PhysicsWallah (EdTech; unicorn June 2022, IPO-listed 18 Nov 2025 at ~$3.6Bn, India's first EdTech unicorn to IPO) and Innovaccer (HealthTech AI; ~$3.4Bn, Series F).















Cap Table & ESOP Structuring We clean and structure your cap table, SAFEs and ESOP pool so diligence runs smoothly, protecting your valuation leverage when an NCR growth fund opens the books on you.


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Share your business needs during a quick, free consultation. No commitments, just clarity.
2. Get Your Custom Plan

We'll tailor a financial strategy and service package perfectly suited to your growth stage and goals.
3. Focus on Your Vision

With your finances handled by experts, you're free to innovate, expand, and achieve your business dreams.
Fundraise-prep engagements in Noida typically run from around Rs 40,000 to Rs 1,50,000+ per month, depending on scope, your stage and how much of the work, financial model, pitch deck, cap table, data room and valuation, you need. Early-stage founders raising seed via StartinUP or SISFS sit at the lower end, while growth-stage startups targeting NCR Series A or larger rounds, where diligence is deeper, invest more. EaseUp scopes each engagement to your raise, and because we've helped raise Rs 1,500+ crore across 21+ geographies, the cost is usually a small fraction of the capital and the dilution we help you protect. Book a free 30-minute consultation for a tailored quote.

